CITY COUNCIL AGENDA ITEM
ACTION REQUESTED:
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Pass the ordinance approving a sign variance for Starbucks (PZC 18-1-049) at 215 E Ogden Avenue
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DEPARTMENT: Transportation, Engineering and Development
SUBMITTED BY: Kasey Evans, AICP
BOARD/COMMISSION REVIEW:
The Planning and Zoning Commission considered this matter on June 6, 2018 and voted to recommend approval of the request (approved 8-0) subject to the condition in the staff report. Staff concurs.
BACKGROUND:
The property is located on the north side of E Ogden Avenue, northeast of the intersection of Ogden Avenue and Washington Street, with a common street address of 215 E Ogden Avenue. The property is approximately 0.6 acres, and is improved with an existing multi-tenant commercial building and associated surface parking. West of the subject property is the Jewel/Osco grocery store and parking lot.
DISCUSSION:
The petitioner, Malisa Crow (Hilton Displays), proposes to install wall signage on the west fa?ade of the building. Per Municipal Code Section 6-16-5:2.1, wall signage is permitted on facades where there is customer access and/or customer parking available. There is neither customer access, nor customer parking available on the west side of the building; therefore, the petitioner requests a variance to permit the proposed signage on the west fa?ade of the building. If customer parking was available west of the building 43.5 square feet of signage would be permitted on the west fa?ade. The petitioner is proposing three wall signs totaling 48.33 square feet, exceeding the 43.5 square feet that would have been permitted if customer parking was available west of the building by 4.83 square feet.
The petitioner has stated the proposed signage will assist in wayfinding to the business, and traffic flow as it will allow drivers traveling eastbound on Ogden Avenue to see the business and turn into the shopping center sooner. The property is located within an established commercial corrido...
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