CITY COUNCIL AGENDA ITEM
ACTION REQUESTED:
title
Pass the ordinance granting a variance to reduce the required width of a monument sign at the subject property located at 1837 Centre Point Circle (Holiday Inn Express) - PZC 19-1-117
body
DEPARTMENT: Transportation, Engineering and Development
SUBMITTED BY: Erin Venard
BOARD/COMMISSION REVIEW:
The Planning and Zoning Commission considered this matter on December 4, 2019 and voted to recommend approval of the request (approved, 5-0). Staff concurs.
BACKGROUND:
The subject property is located northeast of Centre Pointe Circle and south of Interstate 88 with a common address of 1837 Centre Pointe Circle. It is 3.4 acres, is zoned B3 (General Commercial District), and is improved with a 4-story hotel building. The existing hotel is currently being rebranded from Country Inn & Suites to Holiday Inn Express. The petitioner, Rob Freedman with QT Signs, is requesting a variance to reduce the required width of a proposed monument sign.
DISCUSSION:
Section 6-16-5:2.2.1 (Signs on Commercial and Institutional Property: Ground Signs) of the Municipal Code states that each property with a minimum of one hundred (100) feet of lot frontage is allowed one monument sign, oriented perpendicular to the eligible frontage. Per Section 6-16-2 (Signs: Definitions), a monument sign is defined as a type of ground sign which is permanently attached to the ground and anchored by a support structure a minimum of 80% of the width of the sign. The petitioner requests a variance to permit a monument sign that is anchored by a support structure that is 64% of the width of the sign.
The purpose of the monument sign width requirement is to prohibit the use of pole signs. The proposed sign, while not meeting the 80% width requirement, does not have the appearance of a pole sign. Per the petitioner, the sign prototype is part of the Holiday Inn Express corporate brand. The petitioner's responses to the standards for granting a varia...
Click here for full text